Bitcoins ETP presence in Europe marks an important milestone as Blackrock, the world’s largest asset manager, has now launched its physical Bitcoin ETP for European investors. This development follows their very successful American Bitcoin ETF, which has already attracted over $ 50 billion in assets, which shows a growing institutional interest in digital assets right now.
Just in: 🇪🇺 Blackrock launches Bitcoin ETP in Europe.
– watcher.guru (@watcherguru) March 25, 2025
Also read: Solana: Can the Sun of $ 5000 be $ 500,000 until 2030?
Explore the benefits and risks of Blackrock’s Bitcoin ETP for investors


Strategic entry and marketing needs
Blackrock’s Bitcoin investment strategy responds to extensive market research that shows that about 75% of professional investors want Bitcoin ETP access within the next two years.
Jane SloanEMEA manager for global product solutions at Blackrock, said:
“With 25 million Cryptocurrency investors throughout Europe, we believe that ETPs have an important role to play to build a bridge between crypto and traditional financing through their efficiency and convenience. In addition to simple access, Ishare’s bitcoin ETP is built to provide institutional quality for Bitcoin holding for investors in Europe.”
Swiss structure and fees


The physical Bitcoin ETP is launched with a temporary 0.15% fee, which will increase to 0.25% after the introduction period ends at the end of the year. Consequently, the Bitcoin ETP Europe market has seen competitors such as Coinshares, Wisdomtree and Invesco recently matches this competition award and thus created a more level for investors.
Dirk KleeCountry Manager for Switzerland, pronounced:
“There is a lot of Switzerland in Ishares Bitcoin ETP. Blackrock Switzerland played a key role in its development.”
The Swiss structure also exempts ETP from stamp duty on both purchases and sales. This makes it more tax efficient for many investors.
Portfolio allocation
Blackrock is currently proposing a conservative 1-2% distribution for investors with appropriate risk tolerance and governance frames. Europe’s Bitcoin ETP market remains significantly less than the US market. The largest European product is only $ 1.3 billion versus Blackrock’s huge $ 50.7 billion in the United States.
Also read: Ripple: Ai predicts XRP’s next bull driving
Bitcoins ETP presence in Europe will continue to develop, it is safe. It now provides access to institutional class to Cryptocurrency markets through regulated structures that bridge traditional financial and digital assets.

